Are you a brand looking for inspiration for your beauty marketing campaigns? Or are you simply searching for makeup or skincare tips?
In this article, YOO presents our top 10 beauty UGC creators to follow on Instagram and TikTok in 2025, perfect for boosting your beauty UGC strategies, finding engaging beauty UGC videos, and keeping up with beauty trends in 2025.
These creators, featured on our YOO platform, are true partners for your digital beauty marketing, capable of producing user-generated content that captures attention and drives engagement.
Paula Papaïs — @ugcbypaulaa
Paula is a sure bet at UGC beauty marketing. It naturally combines perfect light and professional visual rendering. Her content for the Nuxe Lip Care campaign, one, voted content of the month on YOO, was of impeccable quality.
Each plan is thoughtful, fluid, and controlled. She excels in dynamic montages that immediately highlight products. Her bright and fun universe makes her one of the most promising UGC beauty designers of 2025.
Camille Heaulme — @camhl__
Camille is distinguished by her professionalism and her love of nice content. She loves collaborate with beauty brands. Her videos are aesthetics, cared for And of great quality. She has a real creative sensibility, capable of transforming a simple product into an engaging visual experience. If you are looking for Inspiration for UGC strategies beauty on Instagram or to collaborate with a talented designer, Camille is an excellent choice.
Noémie Dupont — @jesuisladup
Noémie subtly blends beauty, modus and lifestyle, which makes his universe very complete. She created superb content for the Sephora Christmas campaign with our YOO platform, enhancing the Lip Sleeping Mask Duo set with great elegance. Noémie has the talent to create coherent and aesthetic scenes, always with a personal touch. Her fashion look brings a real plus to UGC beauty content.
Rojo Rivière — @rojoriviere
Rojo is the perfect embodiment the soft and chic style. Son minimalist aesthetic and elegant turns each skincare product into premium item. Its content for Curel, the No. 1 brand in Japan, present on our YOO platform, was remarkable. Rojo represents perfectly The new UGC beauty trends top of the range.
Cynthia Pallier — @pavonau .ugc
Cynthia proposes a sensory and immersive universe. Her Spring Makeup Look for the campaign Nabilla Beauty via YOO was magnificent. She knows how to create a real visual experience, where each movement is fluid and delicate. Its style is perfect for brands that want to offer high-quality content.
Maëva Charlemagne — @mclgirl_
Maëva leave Solar energy that can be felt in all of his videos. Its content for ByTerry on the YOO platform was stylish and very modern. It always highlights the textures and colors of the products, making you immediately want to test them. Her natural way of create beauty content works perfectly for UGC storytelling.
Joyce Muimba — @jolyjoooy
Joyce wins on TikTok as a key figure in Make-up. Ses Tutorials are clear and dynamic. Her energy, her precision and her sense of detail make her One of the best TikTok beauty UGC creators France is a must follow.
Manon Le Hénaff — @manon .lhnff
Manon is a UGC beauty designer which won over its audience in just a few months. It offers a spontaneous and authentic experience. This is exactly the type of designer who inspires confidence and helps brands boost their online presence through a natural storytelling. Manon is part of this new generation of beauty designers 2025 that rely on sincerity, and that's what works.
Marine Pelissier — @marinepelissier
Marine is an experienced designer, graduate in cosmetics and digital marketing. She has been creating for years. Her UGC content for the Nuxe #MerveillanceLift campaign on the YOO platform was particularly successful. She perfectly knows how to tell a story around a product, which makes her a reference in beauty brand content.
Clémence Yvars — @clemenceyvars
Clémence has this talent for making simple content enjoyable at the same time. That's exactly what beauty brands are looking for today, authenticity. Clémence perfectly embodies the essence of beauty content on social networks that is performing in 2025.
Today, the UGC beauty marketing has become unavoidable. Brands have understood that nothing is more powerful than authentic content, created by real, passionate creators.
For 8 years, YOO has been helping brands produce content authentic, efficient and embodied, building on the strength of the UGC. With YOO, you benefit from a fluid and powerful tool that connects brands and creators in a few clicks.
What makes YOO unique? A community of more than 100,000 committed and diverse creators, a local knowledge of beauty content social networks, and a platform open to all brands, regardless of their size or digital maturity. And behind all this, a close and expert team that accompanies each stage of your campaign.
Whether you are a creator and want to collaborate with brands that look like you, or brand and you are looking for the best creators UGC beauty France, YOO is your reference platform. So, ready to join the adventure and give life to authentic, effective and inspiring content?