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Top creators
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Our UGC tips

The most Instagrammable photo spots in Paris

Are you looking for the best places to take stylish photos in Paris? Here is YOO's selection of Instagrammable spots to take your best photos in Paris if you want to optimize your Instagram feed.

Our UGC tips

Comment calculer son taux d'engagement ?

Sur les réseaux sociaux, un des KPI le plus important est le taux d’engagement. Le taux d'engagement est un indicateur qui sert à mesurer les interactions des abonnés d'un compte avec une ou plusieurs publications. On l’utilise pour déterminer la visibilité des contenus publiés par un influenceur, mais aussi comme argument commercial (pour négocier avec une marque, par exemple). Autant te dire qu’il est important de le calculer ! YOO t’explique comment calculer son taux d’engagement.

Quand poster sur Instagram ?

Tu peux avoir le Reel parfait, la photo qui claque ou une super légende, si tu postes au mauvais moment, ton post risque de ne pas avoir de visibilité. Effectivement, l’horaire peut faire toute la différence. YOO te dévoile les meilleurs horaires et jours pour publier sur Instagram en 2025.

Comment optimiser son portfolio UGC

Ton portfolio c'est ta vitrine en tant que créateur. Aujourd’hui, produire du contenu UGC de qualité ne suffit plus. Le marché est en pleine explosion, et chaque jour, de nouveaux créateurs se lancent. En effet, 79 % des personnes déclarent que le contenu généré par les utilisateurs influence grandement leurs décisions d'achat. Ton portfolio est bien plus qu'une formalité, c’est ton image professionnelle, et souvent le premier contact qu’une marque a avec toi. Tu dois donc montrer à ces dernières qui tu es, tes travaux, ton style et ta capacité à créer des contenus de qualité. C'est une véritable arme de persuasion. Dans cet article, YOO te montre comment optimiser pas à pas ton portfolio UGC pour donner envie aux marques de te contacter.

The top Instagram spots in Marseille

Are you looking for the best places to take stylish photos in Marseille for your Insta feed? Here is YOO's selection of Instagrammable spots to take your best photos in Marseille if you want to optimize your Instagram feed.

The most Instagrammable photo spots in Paris

Are you looking for the best places to take stylish photos in Paris? Here is YOO's selection of Instagrammable spots to take your best photos in Paris if you want to optimize your Instagram feed.

What is UGC?

In 2025, UGC has become a key lever for brands looking to engage their community with authentic content. Reviews, videos, photos, social media posts: this authentic content builds trust and helps drive sales. In this article, we explain what UGC is, why it’s so powerful, and how brands are using it today.

How to Easily Create and Connect Your Instagram Creator Account to Facebook

If you want to join our YOO platform, you’ll need an Instagram Creator account connected to a Facebook page.

How to Improve Your Instagram Feed and Boost Your Account

Your Instagram feed is your business card. Even before reading your bio or checking your stories, people look at your photos. Here are our top tips to create an attractive, stunning feed that truly reflects you.

What is the best time to post on TikTok?

Do you want to break through on TikTok and make your views explode? We know it, the content, the tone, the originality... all that matters. But there's one thing that a lot of people forget, the right time to post. Indeed, the schedule can make all the difference. YOO reveals the best times and days to post on TikTok in 2025.

UGC tips to boost your content in 2025

In 2025, UGC (User Generated Content) is no longer an option: it is an essential tool for boosting visibility, commitment and trust in your brand. Between authentic videos, audio reviews and TikTok that has become a search engine, here are 4 concrete tips for creating high-impact UGC content.

How to define your editorial line on Instagram?

Do you want to make your Instagram account consistent, recognizable, and engaging? The key is your editorial line. It defines your style, your tone, your subjects... In short, it structures your entire presence. In this article, YOO guides you step by step to create an editorial line that suits you and that really attracts your audience.

Top creators

Top Marseille Creators to Follow

At YOO, we love showcasing the creators on our platform. Today, we’re heading to Marseille, a vibrant and creative city, to highlight a must-follow selection of Marseille-based UGC creators. Covering fashion, lifestyle, sports, beauty, and travel, these southern talents share stylish and engaging content.

5 sports creators to follow

Do you want motivation to move, sweat and take care of yourself? At YOO, we love to highlight creators who thrill the community with their inspiring content. Whether you are a team running, weight training or yoga, here are 5 sports creators to follow closely in 2025. They are already active on the YOO platform and will surely boost you to reach your fitness and well-being goals!

5 travel creators to follow

Summer is fast approaching and it's time to think about your next getaways! These 5 travel content creators will surely give you ideas of destinations not to be missed for your vacation.

5 Fashion Content Creator to Follow

Are you looking for inspiration for your next looks? At YOO, we find the most stylish content creator of the moment, and we share our favorites with you. In this top, discover 5 fashion content creators you must follow to upgrade your daily style.

5 mom content creator to follow

At YOO, we love UGC content creator who inspire, reassure and make you smile. In this article, we present 5 mom creators you should definitely follow: between family life hacks, tender moments and lifestyle content, they make motherhood shine with authenticity. To be discovered urgently!