TikTok never ceases to surprise with its trends that explode overnight. Whether you are content creator or just curious, understand TikTok trends of the moment is essential to stay up to date and boost your visibility. In this article, YOO deciphers the current trends for you.
What is a TikTok trend?
A TikTok trend is an idea, a format, a music or even a challenge that becomes ultra-popular on the platform for a short period of time.
Why are TikTok trends so powerful?
- Accessibility : anyone can participate, even without being an editing or video pro.
- Viral and fast : the TikTok algorithm highlights content that works, propelling it to the “For You” page.
- Creativity : each user adapts the trend to their style, which always makes it unique.
The TikTok trends of the moment
Here's a selection of the hottest TikTok trends right now, explained simply so you can replicate them easily:
The Improbable Handshake
Music: “Illegal” — PinkPantheress
This trend focuses on a simple gesture: a handshake between two very different people (friends, colleagues, family, or even you at two different times). This contrast creates a funny effect that is easy to replicate.
“Something to Take the Edge Off”
Music: “deep in it” - berlioz & Ted Jasper
Film a relaxing moment, a guilty pleasure, or a product that helps you decompress, with relaxing music in the background. This trend creates a chill atmosphere.
“Who said that?”
The principle is simple: express a very specific opinion with which many will secretly agree. These videos are often shared in groups of friends and create a real feeling of complicity with your audience.
Jet2Holidays
This trend is based on an ad from the airline Jet2Holidays, with a super positive base. Creators use it to show vacations completely failed: lost suitcases, hassles at the airport, a disappointing hotel... The contrast between dream music and catastrophic reality has all the comical effect. A trend that is easy to pick up, funny and very relatable!
“It's Probably Not The Solution, But...”
A sentence to be completed by a filmed action, often funny or unexpected. This format invites experimentation and encourages creators to share little tips or routines in an offbeat way.
Natural Statistics
Inspired by Strava users who show their stats after a running, this trend consists in sharing data or figures related to an activity, often synchronized with music.
Perfect... Until Default
The principle is simple, you list the best qualities of someone, then you throw in a small flaw that breaks everything. This format works great for making people laugh, making fun of, or playing the self-deprecating card.
The Cinematographic Wide Plan
With the rise of Reels and TikTok, Careful widescreen videos are back in fashion. Consider filming your moments with a wide angle for a more professional and engaging rendering.
TikTok trends are a powerful tool to increase your visibility, create a link with your audience, and boost your creativity. By understanding how they work and choosing the ones that are right for you, you can transform your presence on TikTok and capture attention in 2025.